Political Polling and Strategic Campaign Consulting
Political Polling and Strategic Campaign Consulting
Candidates and ballot measure committees come to us when they want accurate polling, insightful and penetrating analysis that comes from decades of thorough, ongoing, and innovative quantitative and qualitative research. No firm on our side of the aisle does more qualitative study, allowing us to keep our finger steadily on the pulse of the electorate. We are recognized for the professionalism of our analyst teams—people who are dedicated to winning and sticking by as strategic partners throughout the entire process—as well as our collaborative approach to work, both internally and externally. From the precise design of our wide range of research instruments, our accurate turnout models and samples, our innovative statistical techniques, to our unmatched analysis and sustained commitment to our clients’ success, LRP leads the field.
For three consecutive cycles now, fivethirtyeight.com has rated Lake Research at the top of all Democratic polling firms in terms of accuracy. This independent analysis of pollsters only underscores our simultaneous commitment to innovation and rigorous turnout models and sampling methodology.
Moreover, in the current political environment, the most important and significant political progress often occurs through ballot measures. We have unique insights into the process as well as the dynamics of winning specific reform referenda, having worked with the Ballot Initiative Strategy Center (BISC) for well over a decade and for countless individual ballot measure campaigns since our inception as a firm.