BEAUTY IN ACTION
The first-ever comprehensive look at how women want integrated lifestyles of health and beauty that help them feel better, look their best, sharpen their minds and feed their souls.
- Nearly one-half of the women (49%) reported feeling younger than their current age.
- Women are increasingly buying into lifestyles of health and inner growth, accepting the mind-body connection to search for emotional and spiritual “fitness” in addition to the physical.
- 22% said they would change nothing about their appearance.
- However A majority of women (53%) reported they would rather look thinner than younger.
- In a survey of elementary school students, girls commented that they would prefer to live through a nuclear holocaust, lose both of their parents, or get sick with cancer rather than be fat.
- The number of women undergoing cosmetic surgery has increased dramatically—to the tune of nearly $10 billion a year and rising.
